Use of Social Media Marketing for B2B Companies
Today most B2B companies are decreasing their offline marketing dollars and spending it on online marketing strategies. A survey by B2B Magazine revealed that over 48% of those surveyed were increasing their online marketing spend. According to another study by KnowledgeStorm of B2B technology decision makers it was found that:
· 90% Participate in Video
· 80% Participate in Blogs
· 80% Participate in Wikis
· 69% Participate in Social Networks
· 53% Participate in Podcasts
In the same
