Implementing a Successful B2B Email Marketing Campaign
B2B Email Marketing is still considered a very effective marketing approach when creating a buzz about your company, product, or services. When planning any B2B email marketing campaign, several considerations need to be addressed.
Without a Vision, Campaigns Perish
Any successful campaign needs to have a well thought plan of action. What are the goals of your campaign?
· What businesses are you targeting?
· Who is your audience?
· Do you know your competitors, what they are they doing,
