What Are Web Analytics?
The internet is globalisation's answer to communication. We write personal letters online, do business, sell products, share information, photos, videos, and thoughts. Social influence tools are built in to websites, so that when people shop online it's as if their friends are right there with them- revealing whether or not they "like" something.
But where should a company begin, after it decides to build an online presence? And which digital marketing tools will generate
